Perth: Australia’s Sunniest City with a Thriving Business Community

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If you’re looking to upgrade your lifestyle or start a business in a city that promotes growth, Perth might be the answer. From great year-round weather to a bustling shopping culture, this city in Western Australia offers a perfect blend of activities and business links for those looking to live and work in a new area. In this article, we’ll discuss why Perth is a great choice for businesses.

Living and Working in Perth


Perth is a beautiful city with a rich history, so it’s no surprise that individuals and businesses alike flock to the city for living and working. One of the best things about the city is undoubtedly the good weather that you can take advantage of year-round, and the variety of outdoor activities that you can enjoy as a consequence.


While it can be fairly expensive to live in Perth, with the city being ranked second for cost of living behind Sydney, the benefits far outweigh the price point – the city is a vibrant and happy place, perfect for those seeking a new way of life. After a busy day at work, there’s a huge range of things to do in Perth that are a great way to wind down and relax, or explore the sights. Having such a variety of activities to do also means that if you’re starting a business in the area, your customers will be engaged with the city and spend a lot of time here, leaving you with high potential for business growth.  

Starting a Business in Perth

Perth is a great choice if you’re looking for a city in which to start your new business. Thanks to its ranking as one of the world’s top liveable cities, you’ll be in a good position to build your company and advertise to customers. If you’re looking for some government advice around starting your business, you can also find some great guides offered online that will break down the regulations you need to follow, as well as information about workshops that are available.

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Once you’ve gotten to grips with the regulations and steps you’ll need to follow before you start, you can also look into the vast range of office and co-working spaces that the city can provide – for the modern entrepreneur, there truly is no better place to build a community-focussed business that can take advantage of the security that Perth has to offer.


Advertising Options in Perth

Western Australia offers businesses a huge range of advertising options for increasing footfall and growing their customer base, and you can take advantage of these benefits once you’re set up in Perth. One of the most popular choices for businesses is the use of digital displays, which suit Perth’s infrastructure and grab the attention of passers-by.

On top of being great value for money and easy to deploy across a variety of locations, digital display screens are also guaranteed to draw customers to your business – it’s been proven that these displays obtain 400% of the views captured by static displays, so this is an exceptional way to boost your retention rate once you’ve grabbed someone’s attention.

Businesses in Perth use digital displays alongside other advertising options, too, so it’s a good idea to do some further research into what’s available in this vibrant city if you’re planning to launch a business here.

Travel Links in Perth

For businesses and individuals alike, Perth’s infrastructure offers strong travel links that make it easy to get around Australia, which is perfect if you’re trying to promote your business or go sightseeing. There are a variety of public transport options, including trains, busses and ferries, and you can utilise these through the purchase of a TransPerth SmartRider card.

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As part of your card, you’ll receive discounts for regular travel, and the card ensures that you spend the minimum needed for each journey, so long as you tap it on a reader as you embark and disembark your transport on each journey. If you need to catch a flight, then you’re in luck – Perth Airport can be easily accessed by public buses from the city, which is great for businesspeople travelling regularly.

Perth is a vibrant, forward-thinking city that offers a range of options for businesses and individuals to live and work in the area. You’ll benefit from sunny weather and beautiful scenery, as well as a bustling business life that is driven by an engaged customer base. If you’re starting a business in Perth, as long as you’ve followed government regulations correctly and invested in the right advertising options like digital displays, your business growth and success is just around the corner!

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